Areas of Focus
-
Education Funding
-
Estate Planning
-
Financial Life Planning
-
Investment Management
-
Owning a Business
-
Retirement Planning
About Me
Hi, I'm Justin Peek. I hope this finds you happy and healthy. On behalf of all my staff, thank you for checking out PEEK WEALTH, it means a lot to us as we love what we get to do each day!
If you would like to have a real conversation about why you’re here checking out financial planners, you are also welcome to call us at (760) 705-1200. The personal one-to-one is what’s most fulfilling about this occupation, and offline is so much better than online (in my opinion!).
Who are you, and what’s causing you to look at financial planners today?
To my clients reading this—THANK YOU for your continued trust and confidence. It’s an honor to serve and advise you, especially now. We are blessed to have the very best clients a financial planner can have, truly. The reviews below simply overwhelm us, you are so kind and we are so grateful.
To those evaluating our services, know that we’re intensely focused on the fact that life’s not a rehearsal and precious time is your most important asset, and we want you to live your Ideal Life. Are you living your ideal lifestyle? Have you defined it? And what about those you care most about in the world—what goals and desires do you want them to be able to achieve that you can directly impact?
We craft retirement, estate, college, tax, and investment strategies for an intentionally small group of families. To do so, we use the established CFP process as our framework for the hardcore planning side, and incorporate our favorite parts of the emerging ‘lifestyle’ financial planning discipline to make sure to incorporate the soft—and most important—side of life into your planning.
If you’re unsure what that means, then you’re really going to experience something so valuable!
Behind all this is my background as 20-year Financial Advisor with the CFP®, CLTC®, CCFC® and AAMS® designations.
Personally, my parents are wild entrepreneurs. From their successes and challenges, I’ve developed a focus on the needs of those wanting to retire really well—baby boomers, business owners, and those who receive significant windfalls. Doesn’t matter if it’s from your grit and hard work, or via an inheritance. My parents continue to show me what’s possible in life and I adore and admire them.
Being 45 years old and married with two teenage daughters, I also advise on late-stage college planning and how to cut the cost of college utilizing SAI values, net price calculators, and how to best navigate the FAFSA, and CSS profile applications. Do you know what kind of merit or need-based aid you will qualify for? THAT’s what we get into.
As it relates to investment advice, our tenure during the Great Recession, then the incredible market recovery, on to Covid19, and now the ‘inflation crisis’, provides a deep base of experience for clients. And if you have a significant portfolio in stocks, bonds, ETFs, or mutual funds, inquire about our unique ‘Year 2000 Acid Test’ for your retirement income. Passive income is what it’s all about in retirement.
And our retirement focus is your ‘work-optional’ lifestyle. Every dollar you invest in an account, new property, a business, or any other venture leads to either current or future income for you or a successive generation. What’s it going to look like? How’s it going to be taxed? How does it fit into your Ideal Life?
Helping you define, fund, and complete your Ideal Life is our professional calling.
And here’s a direct question to test your retirement ‘readiness’:
Do you know EXACTLY how much money you need in order to retire comfortably and REMAIN comfortably retired?
In 2022, from the experience of 18 years with a leading national firm, I founded a ‘next-level’ firm to serve fewer families more deeply so as to utilize EVERYTHING our clients need and want for their financial planning—PEEK WEALTH.
On a family note, in addition to the competitive soccer and other activities of our daughters, we live (and love) to travel internationally. We also believe we have a responsibility to better our community and are involved with several non-profits. In leisure, I personally enjoy hanging at our home, reading fiction and non-fiction books, playing cards, walking our dogs with my wife, and hiking the trails behind our house, and going to the beach!
My favorite topics of conversation: English Football, Financial Planning, Business Growth and Development, and absolutely anything to do with my daughters most of all.
Our non-profit involvements: Carlsbad Charitable Foundation, Scripps Hospital, and the Helen Woodward Animal Center.
Professional Designations
-
Accredited Asset Management Specialist (AAMS)
-
Certification in Long-Term Care (CLTC)
-
Certified College Financial Consultant (CCFC)
-
CERTIFIED FINANCIAL PLANNER™ Professional
Affiliations
-
CFP Board
-
Financial Planning Association
-
visiWealth Advisor
Primary Location
7750 El Camino Real Suite 2E Carlsbad, CA 92009
Meeting Options
- Video Conference
- In-Person
- Phone
Compensation Methods
-
Fee Only
-
Flat Fee
-
Percentage of Assets Managed
What to expect in the first meeting
Click the 'Book Intro Call' button above to schedule a free 15-minute introductory call to confirm the ‘what, why and how’ that prompted you to ask for an introduction to us. If we offer the scope of service you are seeking, you are invited to another no-cost, no-obligation 45-minute discovery meeting to dig deeper and get to know you better. We feel we have no right to talk about your money nor tell you what to do with it until we know who you are. Yes, we will discuss services, cost, philosophy, and fit. We seek a long-term partnership with our clients. Helping our individuals and families get and keep their ideal lifestyle is a relationship versus a transaction. You are encouraged to read through all the frequently asked questions on our website!
Offers Investment Management
Yes
About our Firm
Are you retired or preparing to retire within the next 15 years? Are you considering how college and elder-care decisions affect your retirement? Are you including tax and social security strategies in your retirement planning?
You should be living and enjoying your ideal life. Through sharing your most cherished financial dreams and fears, PEEK WEALTH will bring to bear its considerable experience and advice to help your family succeed. You'll be asked thoughtful questions about your life and journey thus far that will motivate you to consider what's next, what you want, and what's non-negotiable in the time you have left.
Is PEEK WEALTH a fit for you?
We focus on serving those who value time and life's preciousness, those that seek candor and follow professional advice, and those that want and will pay for an exceptional experience. Whether you've already made your millions or are building towards them, PEEK WEALTH exists to help you get and keep your ideal life. Cutting through financial confusion and media nonsense, PEEK WEALTH provides holistic and fiduciary advice in our advisory relationship with you.
Whether you wish to generate more immediate income, save for some future need or want, or invest today to preserve and protect the wealth you’ve already created, we're here to partner with you. After helping you to define and document your ideal life, it’s now time to fund and act on your plan!
PEEK WEALTH offers you hands-on service to educate you about financial concepts and products so as to take the mystery out of investing, taxes, insurance, and wealth preservation. The more informed you are, the more confidence and control you experience.
Education
University of San Diego, Bachelor of Arts - BA, English Language and Literature
Volunteer Experience
I'm very involved in the local Carlsbad community. I'm a member of the Carlsbad Chamber of Commerce, Board Chair of the Carlsbad Charitable Foundation, and Advisory Council member of Scripps Hospital. We are also contributors to the Helen-Woodward Animal Center.
Hobbies and Interests
- Animals
- Beach
- Billiards
- Board Games
- Family
- Golf
- Hiking
- Horseback Riding
- Reading
- Soccer
- Traveling
- Volunteering
- Yoga
Who We Serve
-
Attorneys
-
Baby Boomers
-
Business Owners
-
Corporate Executives
-
Couples
-
Divorce
-
Dual Income Family
-
Educators
-
Gen X
-
Intergenerational Families
-
Investors
-
LGBTQ
-
Living in Retirement
-
Military
-
Parents
-
Physicians
-
Real Estate Investors
-
Single Women
-
Special Needs
-
Technology Professionals
-
Widow
-
Women Professionals