Areas of Focus
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Investment Management
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Retirement Planning
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Social Security
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Taxes
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Women & Wealth
About Me
Hi, I'm David Berns, a fiduciary investment advisor at HD Money here in Sarasota, FL and St. Petersburg, FL. I specialize in comprehensive financial plan development, topic research, and personalized financial education. I believe that truly comprehensive financial advice can provide the clarity and confidence necessary for families to implement their own well-informed decisions.
I enjoy getting to know my clients and what their dreams and goals are, helping them create their own financial blueprint. Retirement planning can be compared to hitting a moving target, life happens and things can change.
Having a plan that addresses the risks along the way is essential to being able to navigate changes that do occur. Any quality retirement plan starts with a review of your goals and spending needs. We will then analyze your current assets and income sources, such as pensions, IRA's, 401K's, 403B's, and social security.
We spend a lot of time on the front end helping you avoid any potential mistakes that can be made in retirement planning.
Prior to joining HD Money, I was a financial advisor with Truadvice Wealth Management and spent almost a decade as a Private Client Banker and Advisor for JPMorgan Chase and Wells Fargo.
I received my Bachelor of Arts in Finance and Psychology from The University of South Florida. I'm currently enrolled at The American College of Financial Services, where I'm preparing to earn the Retirement Income Certified Professional designation. I hold the FINRA series 6, 63, and 65 licenses.
➕ On a Personal Note:
In my spare time, my family and I enjoy playing tennis, pickleball, and volleyball. I am also a volunteer with Habitat for Humanity, Junior Achievement, and Instride. We also love taking our rescue dogs, Calvin and Cooper all around town.
I'm also a member of The Society for Financial Awareness, a 501(c) Non-Profit Organization that provides financial literacy to the local Sarasota community.
Professional Designations
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Retirement Income Certified Professional (RICP)
Affiliations
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Financial Planning Association
Primary Location
3322 Bee Ridge Rd, Sarasota, FL 34239
Additional Locations
📍 360 Central Ave, Suite 1210, St. Petersburg, FL 33701
Meeting Options
- Video Conference
- In-Person
- Phone
Compensation Methods
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Flat Fee
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One-time Financial Plan
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Percentage of Assets Managed
What to expect in the first meeting
During our first meeting, our conversation is to spend some time understanding what's truly most important in your life. No need to bring anything or prepare anything. All you have to do is sit back and talk about yourself!
Offers Investment Management
Yes
About our Firm
HD Money, based in Sarasota and St. Petersburg, Florida, is your one-stop financial advisory team. With expertise in wealth management, tax planning, estate planning, and investment advice, we’re here to guide you toward your financial goals. We also partner with Sarasota Memorial Hospital to help their employees understand their benefits and their 403B plan.
As an independent firm, we prioritize your unique needs, offering personalized solutions for your financial journey. There’s no one-size-fits-all approach here; instead, we carefully tailor our services to meet your specific requirements.
The HD Money Difference
At HD Money, we tailor financial plans to transform your goals into reality. Whether you’re starting out or nearing retirement, our personalized approach ensures we’re with you every step of the journey, helping you achieve financial success at any stage of life.
✔️ WEALTH MANAGEMENT
HD Money provides tailored wealth management services to synchronize all aspects of your financial plan. Our team constructs plans to instill confidence in achieving both short- and long-term success, prioritizing financial security.
✔️ INVESTMENT PLANNING
Maximizing savings requires strategic investment management aligned with financial objectives. HD Money tailors investment strategies to fulfill diverse goals, offering guidance, expertise, and education for disciplined decision-making in all market conditions.
✔️ ESTATE & LEGACY PLANNING
HD Money provides tailored wealth management services to synchronize all aspects of your financial plan. Our team constructs plans to instill confidence in achieving both short- and long-term success, prioritizing financial security.
✔️ TAX MITIGATION
Taxes are one of the single largest expenses we have, yet people spend little time considering the effect taxes have their finances. HD Money assesses tax implications, collaborating with you and your tax advisor to optimize after-tax income for both short and long-term financial goals.
✔️ LONG-TERM CARE
At HD Money, we craft customized insurance plans to safeguard your financial future, providing peace of mind against unexpected expenses and ensuring stability for you and your loved ones.
✔️ INSURANCE PLANNING
HD Money provides tailored wealth management services to synchronize all aspects of your financial plan. Our team constructs plans to instill confidence in achieving both short- and long-term success, prioritizing financial security.
Education
Bachelor of Arts in Psychology, with a minor in Finance from The University of South Florida
Volunteer Experience
I currently volunteer with Habitat for Humanity, Junior Achievement, and The Society for Financial Awareness.
Hobbies and Interests
- Animal Rescue
- Beach
- Family
- Football
- Golf
- Pickleball
- Sports
- Tennis
- Volleyball
- Volunteering
- Working Out
Who We Serve
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Baby Boomers
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Couples
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Divorce
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Dual Income Family
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Families
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Gen X
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Gen Y / Millennials
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Healthcare Professionals
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Individuals
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Investors
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Living in Retirement
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Newly Engaged / Newlywed
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Nonprofit Employees
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Parents
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Physicians
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Single Women
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Widow
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Women in Transition
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Women Professionals
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Young Families