Joe Petry, PhD, CFP®, CRPC®

Tax smart retirement planning and asset management for a flat fee

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Mayfair Financial Joe Petry, PhD, CFP®, CRPC®
Kirkwood, MO

Serving Clients Nationwide

Tax smart retirement planning and asset management for a flat fee

Rated 5.0 out of 5
2 Certified Advisor Reviews™
Rate this Advisor

Areas of Focus

  • Estate Planning
  • Financial Life Planning
  • Investing
  • Investment Management
  • Retirement Planning
  • Social Security
  • Taxes

About Me

Hi, I'm Joe Petry, the founder of Mayfair Financial, a trusted financial planning firm.

Over three decades, I have worked in financial markets and educated others on how they work. I have built a process emphasizing simplicity, detailed customization, and dedicated service. I work closely with individuals and families, helping them untangle the complexities and capitalize on their wealth opportunities.

I began my career in 1991 after completing a Ph.D. in economics from the University of Illinois. I went on to work as an Economist at Citibank and Credit Suisse First Boston and taught economics and finance at NYU Stern School, IUPUI, and the University of Illinois.

Throughout my career, I have thought carefully and deeply about wealth management and the evidence-based practices that differentiate the very best advisory services. I earned my Master's in Personal Financial Planning from the College of Financial Planning and hold the Chartered Retirement Planning Counselor® credential.

I'm active with the Financial Planning Association and the XY Planning Network. I'm also a fiduciary for my clients, meaning all decisions are made with my client's best interests at heart.

Outside work, I enjoy spending time with my wife, Ann, family (including dogs Finn and Emy), and friends. I love being out in nature, hiking, and camping, and I am a voracious reader. I also love playing basketball with my buddies.

Professional Designations

  • Chartered Retirement Planning Counselor (CRPC)
  • Master of Science in Financial Planning (MSFP)


  • CFP Board
  • Fee Only Network
  • Financial Planning Association
  • National Association of Personal Financial Advisors
  • XY Planning Network

Primary Location

Kirkwood, MO 36122

Meeting Options

  • Video Conference
  • In-Person
  • Phone

Compensation Methods

  • Advice-Only
  • Fee Only
  • Flat Fee

What to expect in the first meeting

Click the 'Book Intro Call' button to schedule a free introductory video call. We will discuss your current situation, what motivated you to schedule the call, and what you hope to achieve through a financial plan. We will also preview a few common deliverables. By the end of the call, we should have a good idea if we are a mutual fit. We look forward to our meeting!

Offers Investment Management


About our Firm

Mayfair Financial is a flat-fee financial planning firm.

We offer financial planning and asset management for a flat fee. We provide ongoing planning on all aspects of your finances. Our services include smart asset management and regular tax minimization guidance.

We are a fiduciary for our clients, meaning that we always act in the client's best interest--we receive no commissions, loads, sales fees, or referral fees of any sort for any of the products or services we recommend.

The starting point of our ongoing service is creating your financial plan, which is the roadmap for future decision-making. We implement investment and tax-related strategies for you. We work with you to make adjustments as things change, whether in the economy, taxes, or your life circumstances. With our ongoing support & investment management, we're with you as a trusted partner along the way.

With the comprehensive plan in place, we'll continue to work with you throughout our relationship on areas such as:

✅ Portfolio withdrawal strategies
✅ Roth conversions
✅ Tax bracket management
✅ Analyzing pension payment options
✅ Investment account consolidation
✅ Cash management
✅ Reallocating investment portfolios
✅ Social Security & IRMAA planning
✅ Tax gain/loss harvesting
✅ Health insurance coverage analysis
✅ Asset location/allocation analysis
✅ Periodic portfolio rebalancing
✅ Amending insurance coverage
✅ Debt refinancing & consolidation
✅ Retirement spending plan
✅ Updating estate plan
✅ Income tax withholding elections
✅ Buying or selling real estate

We'll have up to four scheduled meetings per year to stay up-to-date on your plan, refine your portfolio withdrawal strategy, determine tax planning objectives and actions, and answer questions. We are also available as needed.

You'll also have a personal finance portal on RightCapital, our financial planning software. RightCapital aggregates information and data from your banking, investment, and lending accounts into one dashboard. You'll be able to see and track your net worth, investment holdings, cash flow projections, and progress toward your goals.


PhD, Economics, University of Illinois Urbana-Champaign, MS, Personal Financial Planning, College of Financial Planning, BS, Economics, University of Illinois, Urbana-Champaign

Volunteer Experience

I'm an active St. Peter Catholic Church and the ACTS retreat community member. I served on the Illinois Association of Park District Board of Directors, Champaign Park District Board, East Central Illinois Foundation, and Prairie Rivers Board. I have also received awards for my volunteerism and leadership, and I believe in the power of random acts of kindness as one way to better the world around us.

Hobbies and Interests

  • Basketball
  • Camping
  • Family
  • Hiking
  • Reading
  • Volunteering

Who We Serve

  • Baby Boomers
  • Corporate Executives
  • Couples
  • DIY Investors
  • Dual Income Family
  • Gen X
  • Intergenerational Families
  • Living in Retirement
  • Parents

To make Wealthtender free for readers, we earn a nominal monthly fee from financial advisors and firms in exchange for providing access to the benefits described here (including being featured on this profile page), subject to these terms. This compensation creates a natural conflict of interest when we favor their promotion over others. Wealthtender is not a client of these advisors or firms. Testimonials may not be representative of other clients’ experiences and do not guarantee future performance or success.

Write a Review

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Financial Planning Experience with Joe Petry Ph.D.

✅ Wealthtender Certified Advisor Review™
Rated 5.0 out of 5
Nov 21, 2023
Joe has provided financial planning for our mutual clients and the experience to help them reach their personal and financial goals has proven to be invaluable. His deep quantitative background as Ph.D in Economics along with having his Masters in Financial Planning gives him the ability to advise clients at a high level. He does a great job explaining complex topics in every day language so all can understand. I highly recommend Joe to anyone who needs financial planning or financial advice in general.
Relationship to Financial Advisor: Wealth Management Colleague
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for John Betterman
John Betterman

Extremely knowledgeable and helpful

✅ Wealthtender Certified Advisor Review™
Rated 5.0 out of 5
Nov 20, 2023
Joe Petry has exceeded our expectations. He not only has a firm grasp on stocks/mutual funds but also understands the tax ramifications of owning the various funds. He prepares a well thought out, detailed and understandable report and explains his reasoning in a way that is understandable, despite the complex nature of the topics. All our questions are answered. My husband and I are so happy that we hired him as an advisor.
Relationship to Financial Advisor: Current Client
Compensation: This reviewer received no compensation for this review.
Conflicts of Interest: There are no material conflicts of interest.
Avatar for Joyce Lipton
Joyce Lipton