Madeline Keegan (Napier), CFP®, MBA, FSRI

Helping you create a plan for your finances you can understand

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Minerva Wealth Planning Madeline Keegan (Napier), CFP®, MBA, FSRI
Columbus, Ohio

Serving Clients Nationwide

Helping you create a plan for your finances you can understand

Rated 5 out of 5
13 Certified Advisor Reviews™
Rate this Advisor

Areas of Focus

  • Budgeting
  • Compensation Planning
  • Employee Benefits
  • Financial Life Planning
  • Owning a Business

About Me

Maddi Keegan (Napier) founded Minerva Wealth Planning, LLC, because she is passionate about building a vision with her clients and coaching them to make it come alive. As a woman financial planner, she believes financial planning should be accessible to people and businesses it hasn’t been available to, traditionally. She is proud to offer the services of a fee-only financial planner to the Columbus, OH area, while also serving clients located in Denver, CO, Chicago, IL, Atlanta, New York and Los Angeles.

Professional Designations

  • CERTIFIED FINANCIAL PLANNER™ Professional

Affiliations

  • CFP Board
  • Financial Planning Association
  • National Association of Personal Financial Advisors

Primary Location

620 E Broad StColumbus, OH 43215

Meeting Options

  • Video Conference
  • In-Person
  • Phone

Compensation Methods

  • Fee Only
  • Hourly Rate
  • Package Offers
  • Subscription

Offers Investment Management

Yes

About our Firm

Our firm was launched in May of 2019 and serves individuals, families, and small business owners in Columbus, Ohio and virtually anywhere. Maddi Napier is our Founder and Principal Financial Planner and Sydney Harris is our Financial Planning Administrator.

Education

The Ohio State University BA in Political Science, Capital University, Masters of Business Administration

Languages

  • English

Hobbies and Interests

  • Board Games
  • Cooking
  • Eating Out
  • Exercising
  • Traveling
  • Volunteering
  • Wine
  • Working Out

Who We Serve

  • Business Owners
  • College Graduates
  • Couples
  • Dual Income Family
  • Financial Independence Retire Early (FIRE)
  • Gen Y / Millennials
  • Newly Engaged / Newlywed
  • Women Professionals

To make Wealthtender free for readers, we earn a nominal monthly fee from financial advisors and firms in exchange for providing access to the benefits described here (including being featured on this profile page), subject to these terms. This compensation creates a natural conflict of interest when we favor their promotion over others. Wealthtender is not a client of these advisors or firms. Testimonials may not be representative of other clients’ experiences and do not guarantee future performance or success.

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Business planning, building wealth, and planning for our future

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
January 30, 2023

My husband and I own a small business. As we started to grow, and hire employees we needed help with business and personal financial planning. We wanted to start a retirement plan, save for college for our children, build wealth. I interviewed a handful of financial advisors before finding Maddi. I liked that her firm is run by women. But more importantly, in our first conversation, I could tell that she would help us invest aligned with our values. She is easy to talk to and work with, prompt and thorough with her responses, and seeks to help us understand our finances. She really takes an interest in our business and our personal lives and well being. I really appreciate the personalized guidance she provides. She is trustworthy, transparent, and hard working. We are very thankful to have found her, we have been working together for nearly 3 years. We’ve started personal retirement plans, and opened 401K plans for our business. We have UTMA accounts for our children and are saving to invest in real estate.

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for Mallory Brower
Mallory Brower

Great to work with

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
January 3, 2023

Maddi has been the perfect partner to help us solidify our future plans. I had done my research and couldn’t be happier about our choice to work with her. She has been able to help us focus on both living our best life now and planning for the future we want.

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for Cecelia Evilsizor
Cecelia Evilsizor

Always Willing to Help

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
December 27, 2022

Maddi is always available for a quick question. I’ve enjoyed working with Maddi over the last few years to develop my own financial stability. Her knowledge of financial products along with her creative thinking allowed me to reach my goals. I tend to be risk adverse and Maddi has helped find options that felt secure and safe for me while still developing my portfolio.

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for Rachael
Rachael

A trusty copilot! <3

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
December 23, 2022

I reached out to Maddi on a whim, some random Tuesday a couple years ago, and haven’t looked back! I’ve known the basics of financial literacy for a while, the general dos, don’ts, and some must have strategies, but I still had lingering questions. Have I screwed along the way? Was I effectively, done, set & forget until retirement? What was I leaving on the table? What could, should, I do next?

Maddi has helped me look at money differently, form specific goals, and actually spend some of it that was just sitting there un-utilized. I appreciate having someone in my corner who is keeping a watchful eye, is a sounding board on random matters, and most importantly helps provide recommendations based on my circumstances.

Maddi really makes an effort to get to know her clients and it shows in our interactions. To many years to come!

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for Nate F.
Nate F.

Incredible Financial Advise

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
December 23, 2022

Maddie has been an incredible advisor for my wife and I. During what has been a continually contradictory economy, Maddie has provided incredible insight, support, and planning for us. When we first considered financial advise much of what we saw in the industry was way out of touch where we were in our lives and Maddie has been the complete opposite. Thoughtful and very relatable, it has made this one of the best decisions we have made.

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for rob l
rob l

Flexible, Reliable and Thorough!

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
December 22, 2022

Maddi and team have been extremely helpful and easy to work with, as we have navigated several stressful life changes in the past year with her assistance! I could not recommend her enough!

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for Jake
Jake

Solid and trustworthy financial planning & CFO services

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
December 22, 2022

Maddi has been outstanding to work with and I highly recommend her. She’s been a solid asset to me as I established my retirement and has been essential as I’ve grown my small business. She’s a joy to work with and always gives very thorough and non-biased financial advice.

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for J Zmuda
J Zmuda

Financial Planning...and occasional couples counseling! :)

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
December 21, 2022

I knew Maddi socially and when she made the move to Financial Advisor I had just gotten married and decided we needed outside help to get us focused and organized. We have been with Maddi now for 3 years and the help and attention we’ve gotten from her is excellent. Maddi has made recommendations for 401k selections, encouraged us to get Wills, POA, and TOD set up (outside of her services, but she wants us to be prepared!), and walked us through debt payoff plans and more. We really are in a better place and Maddi does it all with such grace and professionalism. We’re very happy with her and look forward to growing our portfolio and celebrating those milestones with her.

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for Sarah S.
Sarah S.

We couldn't recommend her highly enough!

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
December 21, 2022

Madeline has been our financial advisor for several years and we have been consistently thrilled with the quality of her work, her responsiveness, and her upbeat and supportive attitude.

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for Alex
Alex

Above and Beyond

✅ Wealthtender Certified Advisor Review™
Rated 5 out of 5
December 21, 2022

Hands down, Madeline is the best financial advisor we’ve ever had. She is super responsive, thorough, and consistently goes above and beyond to answer our questions. We’ve referred Madi to many of our friends, she’s amazing!

◼ Relationship to Financial Advisor:Current Client
◼ Compensation:This reviewer received no compensation for this review.
◼ Conflicts of Interest:There are no material conflicts of interest.
Avatar for Mimi Shockley
Mimi Shockley

Awesome Financial Services!

Rated 5 out of 5
August 9, 2021

I highly recommend anyone who need financial or investment planning to work with Maddi. She’s very reliable, professional and cares deeply about building intentional relationships with her clients. Thank you!

◼ Relationship to Financial Advisor:Client
Avatar for Brenden Dickerson
Brenden Dickerson

Changed my life

Rated 5 out of 5
July 7, 2021

I know with a title like that, most people will assume I’m exaggerating, but I’m not. It falls into two parts:

1.) My partner and I went from fighting often about finances, to not at all. When it starts to become a debate it’s as easy as sending an email to get that professional un-biased advice (they always respond very quickly as well)

2.) My partner and I had reached a spot where it felt like we were always going backwards financially, but here we are two years later with that path completely reversed!

I really mean it when I say working with Minerva wealth, and Maddi, changed my life – we’re finally able to enjoy our lives without all the financial stress and the battles about money. We’re able to see dreams and goals become reality now instead of “maybe when we retire”. I’m so overwhelmingly grateful to have someone I trust so completely handle our financial future! Thank you so much for everything!

◼ Relationship to Financial Advisor:Client
Avatar for Michelle Congrove
Michelle Congrove

Great financial planner!

Rated 5 out of 5
July 2, 2021

Maddi is wonderful! She is trusting, dedicated, caring, and knows her stuff! She has such a wide range of financial knowledge. Maddi is a go getter and I feel like I’m in great hands with her! She is always expanding her knowledge to meet her clients needs.

◼ Relationship to Financial Advisor:Client
Avatar for Adam Longstreth
Adam Longstreth