Michelle Francis

Financial Planning for Independent Women, Top Female Earners and Their Partners

Connect Cancel

Wealthtender Community Connect helps people discover the best financial advisors for their individual needs through their favorite blogs and podcasts.

Click Here to Learn More
Contact Me
Life Story Financial Michelle Francis
Arvada, Colorado

Serving Clients Nationwide

Financial Planning for Independent Women, Top Female Earners and Their Partners

Areas of Focus

  • Career
  • Choosing a Financial Advisor
  • Employee Stock Options
  • Equity Compensation Options
  • Investment Management
  • Setting Up Retirement Accounts
  • Women & Wealth

About Me

Hi, I'm Michelle Francis. I believe open, honest conversations about life and money can lead to overall well-being. I help busy women and couples in executive leadership and entrepreneurial roles who want an organized financial life and a long-term plan for their own and their family's financial future—so they can worry less and enjoy more. I take a thoughtful but efficient approach to planning and deliver advice that's free from judgment (and jargon)!

📜 We All Have A Story - Here's Mine:

While growing up in Colorado, my parents helped me develop a strong work ethic and sense of financial responsibility. They showed me how to open a checking account, balance my checkbook, and save for the things I wanted, like my first car.​

I spent my early career in telecommunications before being laid off during the dot-com bubble. From there, I decided to switch gears and enter the more people-focused world of PR and marketing. I then launched and ran a successful PR firm and experienced the joys (and challenges!) of entrepreneurship.​

While I loved listening to my PR clients' business stories, I felt like something was missing: their work was only part of what drove them.​ I was ultimately drawn to financial planning because money, in all its forms, is at the heart of our life stories. ​I'm especially passionate about helping other women improve their financial IQ.

😀 How I Spend My Free Time:

I love taking family-friendly vacations and getting outside with my husband and three very active, elementary-school-age children. I also enjoy volunteering, reading psychological thrillers and teaching my kids about money. In fact, I regularly bribe them with extra allowance for doing extra chores!

💗 Interesting Fact About My Family of Five:

For me, home is where the heart is, so I'm passionate about giving back to my community. Two of my three children have a rare disease called PKU, so I serve on the fundraising committee for the National PKU Alliance. I’m also on the board of directors for the Two Ponds Preservation Foundation and the Sooper Credit Union Community Foundation, and am an active member with the Arvada Chamber of Commerce.


  • Fee Only Network
  • National Association of Personal Financial Advisors
  • XY Planning Network

Primary Location

Arvada, CO 80007

Meeting Options

  • Video Conference
  • In-Person
  • Phone

Compensation Methods

  • Fee Only
  • Flat Fee
  • Hourly Rate
  • Percentage of Assets Managed

What to expect in the first meeting

Click the 'Book Intro Call' button above to schedule a free introductory call. Before the call, I encourage you to identify your top financial goals. Maybe you're trying to save while working and raising a family, are dreaming about working less, or are preparing for retirement. Once you've identified your top financial goals and thought through your concerns, we'll get together for a no-pressure, no-cost introductory call so I can learn a little about you and let you know how I can help.

Offers Investment Management


About our Firm

Life Story Financial provides comprehensive financial planning and investment management to independent women, top female earners and their partners to help them organize, grow and protect their assets through life’s big transitions.

Why My Firm is Focused on Financial Planning for Women:

I experienced both a divorce and a corporate layoff early in my career. This led to a long period of financial instability. To take back control, I had to educate myself about my money to make smarter decisions about my financial future.

I learned how good it felt to gain financial independence instead of staying financially ignorant. That's why empowering women in similar situations is my passion.

I'm honored when clients share their life stories and allow me to guide them to a better future. This rewarding work brings meaning to my life—which is something I want to help my clients find, too.

My services include:

✅ Financial and Retirement Planning

✅ Retirement Income and Tax Planning

✅ Investment Management

✅ Financial Advice

If you're like most people, your financial decisions are informed by your past. That's where my planning process begins, followed by identifying your life goals and reframing how you think about your finances. From there, we'll work together to connect your money to your life and develop a plan of action aligned to what's most important to you.


Bachelor of Science degree in Business Management from Regis University in Denver, Colo.

Volunteer Experience

​Board of Directors Sooper Credit Union Community Foundation | Board of Directors, Executive Committee, Two Ponds Preservation Foundation | Fundraising Committee Member, National PKU Alliance | Member, Arvada Chamber of Commerce



  • English

Hobbies and Interests

  • Family
  • Horseback Riding
  • Reading
  • Traveling
  • Volunteering

Who We Serve

  • Gen X
  • Gen Y / Millennials
  • Single Women
  • Widow
  • Women in Transition
  • Women Professionals
  • Women’s Finance

To make Wealthtender free for readers, we earn a nominal monthly fee from financial advisors and firms in exchange for providing access to the benefits described here (including being featured on this profile page), subject to these terms. This compensation creates a natural conflict of interest when we favor their promotion over others. Wealthtender is not a client of these advisors or firms. Testimonials may not be representative of other clients’ experiences and do not guarantee future performance or success.